Strategy Consultant & Advisor
Book an intro callStatement
Independent strategy consultant. Ex-McKinsey. I help founders and operators make the three or four decisions that actually determine the next two years — then get out of the way.
30+
Engagements
$120M+
Capital raised (clients)
13
Years
About
I spent seven years at McKinsey learning how large organizations really make decisions — and how often they confuse activity for progress. I went independent to work differently: small engagements, senior attention, no army of juniors. I work with founders at the inflection points — a new market, a pricing change, a fundraise, a reorg — where getting the call right matters more than getting a 90-slide deck. My job is to bring clarity, pressure-test the thinking, and leave the team more capable than I found it.
Works
Pricing · SaaS · NRR +22pt
A Series B company was leaving money on the table. New packaging + pricing lifted net revenue retention from 104% to 126%.
View projectMarket entry · Marketplace
Market-entry strategy for a European marketplace. Defined the beachhead, the model, and the first-year plan.
View projectFundraise · $14M
Reframed a climate-tech Series A story. Closed $14M, oversubscribed, in 6 weeks.
View projectPractice
13 years in strategy — from McKinsey to independent advisory
Delacroix Partners
Independent strategy advisory. 30+ engagements across SaaS, marketplaces, and climate tech.
McKinsey & Company
Led strategy and growth engagements for tech and consumer clients across EMEA.
Education
MBA — INSEAD 2012
MA, Economics — LSE 2009
Expertise
Corporate Strategy · Go-to-market · Pricing · Market Entry · Fundraise Narrative · Org Design · Financial Modelling
Services
2-week strategy sprints
Pricing & packaging
Market-entry strategy
Fundraise narrative
Board & exec advisory
Two engagements at a time. Intro calls are free and short.
Sprints from £18,000 · Advisory retainers available
Words
“Marcus did in two weeks what our last consultants couldn't in two quarters. The pricing change alone was worth 20x the fee.”
“The sharpest strategic mind I send founders to. He makes messy decisions feel obvious.”
Recognition